Editorial Guidelines
At Retaining Walls Tauranga, we are committed to delivering clear, trustworthy, and practical content for homeowners, landscapers, property developers, and industry professionals. Our editorial standards reflect our dedication to accuracy, helpful insights, and ethical writing. These guidelines ensure that every article we publish supports our mission: to provide reliable information and inspire confidence in every retaining wall project.
1. Accuracy and Credibility
Well-Researched Content: We thoroughly research every topic to ensure our readers get accurate, up-to-date, and locally relevant information.
Citations and Sources: Statistics, studies, and industry references are clearly cited to promote transparency and trust.
Open Disclosures: Any affiliations, service recommendations, or promotional mentions are disclosed where appropriate.
2. Tone and Readability
Professional but Friendly: Our tone strikes a balance between knowledgeable and easygoing—perfect for both DIYers and trade professionals.
Practical Advice: We aim to provide actionable guidance for planning, building, or maintaining retaining walls.
Clear & Concise: All content is written to be easily understood, with a focus on clarity and usefulness.
3. Content Format and Structure
Logical Layout: We use descriptive headings, bullet points, and organized sections for easier navigation.
SEO Smart: Articles are written with natural keyword integration and structured metadata for visibility.
Skimmable Style: We format for readability—helping visitors quickly find what they need.
4. Original and Ethical Writing
Uniquely Written: All content is created specifically for Retaining Walls Tauranga and reflects our voice and regional focus.
Proper Attribution: We credit external sources and ideas that support our content.
Zero Tolerance for Plagiarism: Every piece is vetted to ensure originality and compliance with ethical writing standards.
5. Media and Visuals
Purposeful Images: All media—photos, diagrams, or videos—enhance understanding and engagement.
Usage Rights: We only use owned, licensed, or properly attributed visual content.
Web-Optimized Quality: Visuals are selected for their clarity and load performance across devices.
6. What We Publish
We cover a range of topics that serve our audience in Tauranga and beyond:
Retaining Wall Insights: Information about materials, techniques, and structural benefits.
Step-by-Step Guides: How-tos for planning, drainage, installation, and wall maintenance.
Service Spotlights: Reviews and overviews of retaining wall types like timber, concrete, stone, and gabion.
Project Highlights: Showcasing local successes and creative retaining wall solutions.
Industry Updates: Trends in landscaping, excavation, compliance, and building practices.
7. Editorial Workflow
Submission & Review: Each article is carefully reviewed for relevance, accuracy, and value.
Editing & Enhancement: We refine content for clarity, grammar, and local impact.
Approval & Publication: Approved content is published on our site and shared across appropriate channels.
8. Respectful, Inclusive Communication
Inclusive Voice: Our content avoids bias and speaks respectfully to all readers.
Balanced Messaging: We aim for honesty—avoiding overstatements or fear-based tactics.
Service-Focused: All writing reflects our values of quality, trust, and community service.
9. Content Maintenance
Routine Reviews: We regularly update our content to stay relevant with Tauranga’s evolving needs.
Corrections: If something’s inaccurate, we fix it—quickly and transparently.
Want to Contribute?
If you’re an expert in landscaping, retaining wall construction, excavation, or outdoor design and would like to share your insights, we welcome contributions. Reach out via our Contact Page to learn more about writing opportunities.
For questions about these editorial guidelines, please contact the Retaining Walls Tauranga editorial team. Together, we can build a resource that informs, supports, and strengthens our local community.
